About us..

Since being established in 2018, TRUE HUSTLER ENTERTAINMENT has been known for its unparalleled commitment to customer satisfaction. We work in every aspect of modern entertainment, unique luxury streetwear, and merchandising. Our unique take on event curation keeps us fresh. You see, we don't curate events; We curate experiences. Everyone who enters the door of a True Hustler Entertainment event feels like a superstar, from the lights, the cameras, the service, and more! We also have Recording artists, media personalities, songwriters, producers, and engineers on our roster. Our goal is to change the perception of what it really means to be a hustler and serve as a stamp of approval in all walks of life. We want to show people we are not as different from each other as we may seem. We all dream, we all have fears, many of them being the same.  We want to bring people together to build bigger and better communities! From the rich who stand on the fact that being a True Hustler is how they got there, to the people in poverty who rely on being a True Hustler to make it out. Everyone has a story to tell. Everybody can relate to the struggle, therefore everyone can relate to the hustle! Our slogan "Busy Bag Chasin" is one to live by, because as a True Hustler you're always chasin' a BAG! A "bag" is self-improvement; mentally, physically, emotionally, spiritually, and financially! We put 'BAG' into an acronym to sum up its meaning - Big. A**. Goals! We want to remove the negative cogitation of the word with our music, content, art, and clothing. TRUE HUSTLER is not just a brand, it's a lifestyle.