About us..

True Hustler Worldwide is a unique luxury lifestyle brand with a mission beyond fashion. Since its inception in 2018, True Hustler Worldwide has epitomized unwavering dedication to customer satisfaction, setting itself apart as a beacon of luxury lifestyle crafted by and for hustlers. We are more than just a brand, we are a movement.

Our mission? To redefine the very essence of hustling and serve as a universal symbol of excellence across all spheres of life. At True Hustler Worldwide, we’re dedicated to bringing together like-minded individuals who share a passion for creating better lives for themselves and their communities. Whether you’re a titan of industry who credits hustling for your success or someone striving to overcome adversity, everyone has a story worth sharing.

Our vision is to foster inclusive communities that inspire growth and resilience. Our motto, “Busy Bag Chasin,” encapsulates the essence of the True Hustler spirit. For us, chasing the bag represents an ongoing journey of self-improvement—mentally, physically, emotionally, spiritually, and financially. We’ve redefined the term “bag” as an acronym for Big A* Goals*, symbolizing our unwavering commitment to ambition and achievement.

Through our four verticals—True Hustler University (Education), True Hustler Entertainment, True Hustler Investments, and  The True Hustler Worldwide brand itself—we aim to empower individuals across various fields. True Hustler University, presented by True Hustler Worldwide, offers skill-building workshops, youth entrepreneurship programs, and community education initiatives. We focus on equipping the next generation with tools for success, from entrepreneurship basics to hands-on learning with 3D printing, heat pressing, and more.

Our brand also extends into entertainment, hosting events like the True Hustler, Hustler of the Month Brunch and Pop-Up Shop, and the Hustler of the Year Gala, where we honor community leaders, showcase entrepreneurial talent, and provide opportunities for youth to pitch their business ideas. With an eye on impact, we’re committed to breaking down barriers and uplifting our communities worldwide.

True Hustler Worldwide isn’t merely a brand—it’s a lifestyle. We believe in hustle with purpose, passion, and community at the forefront. Whether through our fashion, our educational initiatives, or our partnerships with local organizations and businesses, we aim to challenge the negative connotations associated with hustling and highlight it as a transformative way of life.

Join us as we embark on a journey of empowerment, inspiration, and relentless pursuit of greatness.